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Jeff Jarvis What Would Google Do? Bog
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Jeff Jarvis What Would Google Do? bog med fokus på forretningsstrategier og digital innovation. Indeholder analyser af Googles forretningsmodel og dens indvirkning på markedet.
Product details
ASIN : 0061709719
Publisher : Harper Business
Publication date : January 27, 2009
Edition : First Edition first Printing
Language : English
Print length : 272 pages
ISBN-10 : 9780061709715
ISBN-13 : 978-0061709715
Item Weight : 14.4 ounces
Dimensions : 1.2 x 6.3 x 9.1 inches
“Eye-opening, thought-provoking, and enlightening.”
—USA Today
“An indispensable guide to the business logic of the networked era.”
—Clay Shirky, author of Here Comes Everybody
“A stimulating exercise in thinking really, really big.”
—San Jose Mercury News
What Would Google Do? is an indispensable manual for survival and success in today’s internet-driven marketplace. By “reverse engineering the fastest growing company in the history of the world,” author Jeff Jarvis, proprietor of Buzzmachine.com, one of the Web’s most widely respected media blogs, offers indispensible strategies for solving the toughest new problems facing businesses today. With a new afterword from the author, What Would Google Do? is the business book that every leader or potential leader in every industry must read.
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