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Economics of Strategy 5th Edition International Student Version lærebog
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Varebeskrivelse
Stand: Som ny - ingen synlige brugsspor
Emne: Økonomi og handel
"Economics of Strategy" lærebog inden for økonomi og handel. International Student Version på engelsk, anvendes typisk til videregående uddannelser inden for økonomi, strategi og erhvervsøkonomi. Bogen gennemgår teorier og modeller om virksomheders strategi, konkurrenceforhold og markedsstruktur og kan bruges som pensum eller opslagsværk i fag om økonomi og handel.
Economics of Strategy Textbook, international student version, relevant for the subject Økonomi og handel. The book covers strategic economic concepts and is suitable for students studying economics and business.
Economics of Strategy 5th Edition International Student Version by David Besanko , David Dranove , Scott Schaefer , Mark Shanley
Economics of Strategy Textbook Økonomi og handel
Product details Economics of Strategy 5th Edition E
Publisher : Wiley
Publication date : November 9, 2009
Edition : 5th Edition International Student Version
Language : English
Print length : 624 pages
ISBN-10 : 0470484837
ISBN-13 : 978-0470484838
Item Weight : 2.31 pounds
Dimensions : 8.31 x 1.06 x 10.18 inches
In today's global recession, strong management of firms and organizations are of the utmost importance. Best-selling Economics of Strategy focuses on the key economic concepts students must master in order to develop a sound business strategy. Bringing economic theory and strategic analysis to life in an engaging and uniquely modern way, Besanko et al. have collaborated for over 15 years to build an introductory business course that combines basic concepts from economic theory of the firm and industrial organization with ideas from modern strategy literature.
The newly revised 5th edition offers more real-world applications to make materials studied in undergraduate Managerial Economics, Business Strategy, and Industrial Organization courses relevant. Armed with general principles, today's students—tomorrow's future managers—will be prepared to adjust their firms' business strategies to the demands of the ever-changing environment.
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